Taking Child Literacy to New Heights
Removing the friction between book and child
Also, kids didn’t have a way to go and find the books they want to read as easily as a parent. For me, as a new parent, I didn’t really know what right books for my child or what were the “good” books.
And so, we developed a format that allows the books to be streamed so that a child can browse the library of books; and then they can tap on a book and, immediately, they would be able to read the book. There’s no wait time.
Financially, I think we are on our way to make the model work. We have certain agreements with the publishers that, unfortunately, are confidential and we cannot disclose them. But our publishers are very happy with how we’re doing.
It feels great hearing stories from teachers. It’s also very rewarding. We had some teachers the other day in their office telling us a story of a boy who became an avid reader. He was behind in his class. He was basically the boy who didn’t read at all. He became an avid reader. It was so touching that one teacher actually started crying because it was so emotional.
- The New York Times - Preparing Young Americans for a Complex World
- The Washington Post - Preschool can provide a boost, but the gains can fade surprisingly fast
- edCircuit - Getting Kids to Love Literacy